Book Author Critic Calls Social Media B.S.

Mark Zuckerberg probably wouldn’t see eye-to-eye with Brandon Mendelson, author of a book titled, Social Media is Bullshit. The writer, who has happily given up his Facebook account, says the effectiveness of social media is over-hyped.

Mendelson explains how a personal experience with a charity campaign brought him to this conclusion, and gives advice on how we can make better use of our time and efforts when needing to engage others. ❒

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